Send Website Leads to the CRM You Already Use
Site2CRM captures leads on your website with forms and AI chat, then syncs them into your CRM in real time. Your CRM stays the system of record. No middleware, no CSV exports, no copy-paste.
Native CRM Integrations
Direct API connections, not third-party middleware. Pick your CRM for setup details, field mapping, and how deduplication works.
HubSpot
Contacts and companies created automatically, linked together, with OAuth tokens that refresh themselves.
Salesforce
Website leads become Salesforce Lead records the moment they are captured, in the org you authorize.
Pipedrive
Every capture becomes a Person plus a Lead in your Leads Inbox, labeled with where it came from.
Zoho CRM
Leads land in your Zoho Leads module with name, email, phone, and company, on any Zoho data center.
Nutshell
The simplest connection of all: one API key, and captures become linked Contacts and Leads.
Zapier
Not on one of the five CRMs above? Route leads to 6,000+ other apps through our Zapier integration.
How the Sync Works
Capture
A visitor fills out a Site2CRM form or talks to your AI chat agent. Either path collects name, email, phone, and any custom fields you configure.
Score and route
Site2CRM scores the lead and applies your routing rules, so your team knows which leads are hot before anyone opens the CRM.
Sync
The lead lands in your connected CRM in real time, mapped to your fields. Existing contacts are matched by email so you do not get duplicates.
Want the deeper explanation? How to sync web forms to your CRM automatically covers the options and trade-offs.
Keep your CRM. Fix your lead capture.
Free plan available. Connect your CRM in minutes, no credit card required.